S
SEMrush
53
Stack Score
Editorial pick✓ Verified working
SEMrush
All-in-one digital marketing toolkit.
Try SEMrush✓ Free trial available
Best for
Best for marketing teams running both SEO and paid channels who want unified intelligence.
At a glance
- Pricing
- paidfrom $139.95/mo
- Setup time
- 1 day
- Learning curve
- moderate
- Last verified
- 5/25/2026
What we love
- ✓Broader scope than Ahrefs (PPC + social)
- ✓Strong PPC competitor data
- ✓Many bundled tools
Where it falls short
- −Backlink index smaller than Ahrefs
- −UI cluttered with features
- −Add-ons increase cost
Pricing
✓ Pricing verified Jun 21, 20263 tiers
Pro
$139.95
per month
- ✓5 projects
- ✓SEO + PPC
Guru
$249.95
per month
- ✓15 projects
- ✓Content tools
Business
$499.95
per month
- ✓40 projects
- ✓API
Overview
SEMrush is Ahrefs' direct competitor — SEO, PPC, content, social, market research. Broader (covers ads + social) but slightly weaker than Ahrefs in pure SEO depth.
Key features
- ●Keyword + backlink research
- ●PPC ad intelligence
- ●Content marketing
- ●Social media tracking
- ●Market research
Best use cases
Competitive PPC intelligence
See what keywords competitors bid on, their ad copy, and estimated spend.
Full-funnel marketing audit
Audit SEO + PPC + social in one platform for an end-to-end gap analysis.
Integrations
Similar tools
See all marketing →One AI Stack pick every week.
The tool we’d pay for this week, why we’d pay for it, and what we’d skip. No promo spam.