MoreAI.tools
H
Heap
50
Stack Score
Editorial pick✓ Verified working
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Heap

Autocapture analytics that records every interaction.

Try Heap✓ Free trial available

Best for

Best for product teams who want analytics with no instrumentation overhead.

At a glance

Pricing
freemium
Setup time
2 hours
Learning curve
easy
Last verified
5/25/2026

What we love

  • No tagging discipline required upfront
  • Retroactive analysis is unique strength
  • Strong UX flows

Where it falls short

  • Pricing opaque on paid tiers
  • Autocapture data volume can balloon
  • Tag governance gets messy

Pricing

✓ Pricing verified Jun 21, 2026

3 tiers

Free

$0

per month

  • 10K sessions

Growth

Custom

annual

  • Increased volume

Pro

Custom

annual

  • Salesforce sync
  • Premium

Overview

Heap autocaptures every user interaction without manual event tagging, then lets you define events retroactively. Powerful for analyzing things you forgot to track at instrument time.

Key features

  • Autocapture everything
  • Retroactive event definition
  • Funnels + journeys
  • Sankey diagrams
  • Salesforce sync

Best use cases

Retroactive analysis

Investigate a question about user behavior you forgot to track when shipping the feature.

Journey discovery

Visualize the actual paths users take through your product, including unexpected ones.

Integrations

Segment
Salesforce
Snowflake
Marketo
Slack

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